Communications & Operations

For businesses:

  • Program and project management

  • System and workflow building

  • Maximizing budgets and resources

  • Email marketing

  • Copywriting

  • Event planning and execution

  • Strategic positioning

For writers:

  • Author website presence

  • Marketing plan design and analysis

  • Developmental editing and copyediting

  • Publishing coaching


Design

Print and digital design for marketing collateral: advertisements, newsletter, flyers, sell sheets, posters, social media graphics, etc.


Book Marketing

Book Metadata Optimization

Keyword writing, search engine optimization, data optimization for distributor databases.


Bookseller-facing:

  • End-to-end bookseller-facing marketing campaigns including Indie Next campaigns, research and list-building, direct outreach, email marketing and ad design, campaign analysis.

Librarian-facing:

  • End-to-end librarian-facing marketing campaigns including LibraryReads campaigns, research and list-building, direct outreach, email marketing and ad design, campaign analysis.

Influencer-facing:

  • End-to-end social media influencer-facing campaigns and partnership management including research list-building, pitching, and campaign analysis.

  • Including Instagram, Goodreads, Twitter, and Facebook.

Academic-facing:

  • End-to-end course adoption campaigns including research list-building, email outreach, direct mail outreach, post-campaign analysis.

Book Marketing Campaigns